When it comes to digital design and photo editing, understanding color profiles is crucial—especially when transitioning between web and print. Two dominant color models define this landscape: RGB and CMYK. Whether you’re editing images for online use or preparing files for print, knowing the difference can ensure color accuracy and visual impact.
🌐 RGB – Designed for Screens
RGB stands for Red, Green, and Blue, the primary colors of light. This color model is additive, meaning colors are created by combining different intensities of red, green, and blue light.
- Used for: Websites, mobile apps, digital ads, social media graphics, and any content viewed on screens.
- Color Range: RGB offers a wider color gamut, meaning more vibrant and luminous colors than CMYK.
- Why it matters: Designing in RGB ensures your colors appear rich and vivid on digital platforms.
🖨️ CMYK – Made for Print
CMYK stands for Cyan, Magenta, Yellow, and Black (Key). It is a subtractive color model, which means colors are created by subtracting varying percentages of light reflected from white paper.
- Used for: Brochures, posters, business cards, packaging, magazines, and all printed materials.
- Color Range: CMYK has a smaller color gamut, which can result in duller colors compared to RGB.
- Why it matters: If you submit an RGB file for print, you may be surprised by how much your colors shift. Always convert your final designs to CMYK before printing to ensure color accuracy.
🎯 Key Takeaways
- RGB = Digital (screens, web, social media)
- CMYK = Print (paper, packaging, physical materials)
- Always design in the correct color profile for your medium to ensure the best results.
- When in doubt, consult with your printer or platform about preferred file settings.
🛠️ Pro Tip from Our Editors
If you’re working on a design that will be used both online and in print, start in RGB for flexibility, then convert to CMYK for the print version. Just be prepared for slight color adjustments after conversion.
Understanding how color works across mediums can make a huge difference in your photo editing and design results. Whether you’re creating stunning web visuals or high-quality prints, using the correct color profile is a small step that makes a big impact.
